Resources

In recent months, Generative Artificial Intelligence has become a central topic in many conversations. One of the most common expressions...

As a salesperson, I have sometimes found myself dealing with clients who never say no. They prefer to postpone: “in...

In consultative selling, processes, methodologies, and indicators are essential. They help us stay organized, measure progress, and sustain commercial discipline....

Sales results come naturally when the process is solid and the mind is clear.

A major change, a higher target, or a more demanding client can trigger a silent question in any salesperson: “Am...

Over the years working with consultative sellers, I have noticed that many are afraid of CRM. It’s not due to...